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| Field | Ind | Field content |
| leader | -----nam-a22------a-4500 | |
| 1 | kpw0140607 | |
| 3 | CZ-OsVSB | |
| 5 | 20230914164833.5 | |
| 7 | ta | |
| 8 | 100607s2010----xr-----------u0|0|--eng-- | |
| 20 | ## | $a 978-80-245-1643-1 (brož.) |
| 40 | ## | $a OSD002 $b cze |
| 41 | 0# | $a eng |
| 44 | ## | $a xr |
| 72 | #7 | $a 658 $2 Konspekt |
| 80 | ## | $a 339.5 $2 MRF |
| 80 | ## | $a 658.8 $2 MRF |
| 100 | 1# | $a Machková, Hana $7 jn20010310427 |
| 245 | 10 | $a International marketing : $b theory, practices and new trends / $c Hana Machková, Petr Král, Markéta Lhotáková a kolektiv |
| 250 | ## | $a Vyd. 1. |
| 260 | ## | $a Praha : $b Oeconomica, $c 2010 |
| 300 | ## | $a 191 s. : $b il. |
| 500 | ## | $a Nad názvem: Vysoká škola ekonomická v Praze |
| 500 | ## | $a Obsahuje bibliografii, bibliografické odkazy a rejstřík |
| 650 | #4 | $a mezinárodní marketing $7 ph122808 $2 czenas |
| 655 | #4 | $a kolektivní monografie |
| 700 | 1# | $a Král, Petr |
| 700 | 1# | $a Lhotáková, Markéta, $d 1971- |
| 710 | 2# | $a Vysoká škola ekonomická v Praze $4 pbl |
| 910 | ## | $a OSD002 $b 275347 |
| 1090 | $a 2010/06/07 $b 2010/10/20 $c OSD 002/MOT25 $d OSD 002/S1T80 | |
| 1260 | $a Oeconomica |
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